Zara Chose Respect Over The Easy Shakira Clout Moment
Zara Larsson has always been that rare pop princess willing to tell the truth. The whole truth. Nothing but the truth. And apparently that rule still applies when the conversation involves a pop goddess legend such as Shakira.
During a new Capital interview, Zara finally unpacked the real reason the planned “Eurosummer” music video with Shakira never made it out into the world.
The short version: the song exists, the collaboration exists, the video was filmed — but the finished result was not the moment it needed to be.
Zara opens up about shelving the “Eurosummer” video with Shakira, choosing artistic respect over a quick attention grab.
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Zara let it be known that the tentative video rollout is no more. Not because the collaboration lacked heat, and not because Shakira did not matter. Quite the opposite. The video simply was not up to the level she felt the collaboration deserved.
And that is the part worth paying closer attention to. Zara could have sent the clip into the world anyway and let the internet do what the internet does: clip it, trend it, fight about it and turn it into an easy recycled PR stunt. She admitted she almost did.
But instead, she chose the harder route: respect for the artist, respect for the song and respect for the pop camaraderie of the moment.
There is also the behind-the-scenes reality of a creative process that apparently did not meet the moment. Zara points to the team and the execution around the video as part of the problem, but the bigger story is her willingness to protect the work rather than pretend everything was fabulous just because a major name was attached.
That takes guts. Especially in pop, where a Shakira co-sign could easily tempt someone into releasing absolutely anything just for the headline.
But Zara knows the difference between a moment and a moment worth keeping. That is the grown-up pop star lesson buried inside all this “Eurosummer” drama-rama.
See More From Zara’s Capital Interview.
Take a closer look at more moments from Zara Larsson’s Capital interview, where she unpacks the unreleased Shakira video and the Midnight Sun: Girls Trip era.
Midnight Sun: Girls Trip still carries the Shakira collaboration in audio form, with “Eurosummer – Girls Trip” officially credited to Zara Larsson and Shakira. So the song gets to live. The video just did not get to pretend.
Press play on all thee behind-the-scenes pop drama below.
Watch Zara Explain The Shakira “Eurosummer” Video Drama.
Zara Larsson tells Capital the real story behind why the Shakira “Eurosummer” music video was not released.
Sources: Capital / YouTube provided the embedded interview in which Zara Larsson discusses Midnight Sun: Girls Trip and the unreleased Shakira “Eurosummer” music video; Zara Larsson’s official site promotes Girls Trip; Spotify lists “Eurosummer – Girls Trip” by Zara Larsson and Shakira as part of Midnight Sun: Girls Trip.
