UK department store Selfridges call’s on songwriter, producer Dev Hynes (Blood Orange) and Swedish-born singer-songwriter, rapper Neneh Cherry (90’s classic “Buffalo Stance”) to create a collaboration track for a short film by Kathryn Ferguson focusing on gender identity in the growing and accepting world of the LGBT community and beyond. – He She Me
“The film is an evolving journey through a subtle push and pull between masculinity and femininity, captured entirely in one unbroken shot, utilising in-camera camera effects in a world populated by out-scaled physical props inspired by Faye Toogood’s in store realisation of Agender. This film has come at a time when important conversations about gender fluidity and non-binary ways of being are finally getting a lot of attention.”
Learn more from Selfridges campaign at www.selfridges.com
