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Allow Us to Re-Introduce You to Girl Group & Their Delicious Single “SuperDrug”

We’re re-introducing you to Girl Group and their irresistible single “SuperDrug,” a bright pop rush with a much sharper message underneath.
Girl Group in imagery from their single “SuperDrug” Girl Group in imagery from their single “SuperDrug”

Girl Group Turn Hormonal Hell Into One Delicious Pop Sugar Rush

Girl Group in the SuperDrug official music video
Girl Group in “SuperDrug.” Image: Girl Group / official music video

You’ve seen these talented musicians around INYIM before. Girl Group have already slipped into our long-running Come Thru Vocals discoveries and Musique Digs playlists — which means this is less an introduction and more a proper re-introduction.

And the song pulling us back in is the irresistibly named “SuperDrug.” It is bright, bratty, synthy pop with something much less sugary hiding underneath: a sharp look at women’s experiences with hormonal contraception, side effects and the casual way those concerns can be brushed aside.

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Enter the Girl Group Universe

Start with the band themselves, then dig into the music and physical-release world around Little Sticky Pictures.

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The five-piece — Katya Birkeland, Lily Christlow, Thea Gundersen, Mia Halvorsen and Maria Tollisen — built Girl Group after meeting in Liverpool, eventually turning a shared frustration with the music industry into a band whose pop comes wrapped in glitter, humor and a very real feminist bite.

With “SuperDrug,” that bite lands squarely on women’s health. When the single arrived in January, the group explained that they had long wanted to write about contraception because all five members — along with many women they know — had endured difficult experiences with hormonal birth control, many of them while still very young.

Crucially, Girl Group have also been clear that the track is not an anti-pill anthem. Their frustration is aimed at the lack of research, information and serious conversation around side effects, especially when young women are handed contraception without always feeling fully informed about what it may do to their bodies. That nuance matters — and it gives all the candy-coated hooks a much sharper aftertaste.

“SuperDrug” appears on Little Sticky Pictures, Girl Group’s six-track EP released March 20, 2026. The project also includes “Rage Song,” “She Goes,” “Hate The Girls! (Interlude),” “Tell Me I’m Pretty” and the wonderfully abrupt opener “An Entire Person.” It is a compact little blast of songs that keeps doing one of Girl Group’s best tricks: making politically and emotionally loaded ideas feel ridiculously easy to dance to.

Girl Group in the SuperDrug official music video
Girl Group in “SuperDrug.” Image: Girl Group / official music video

That is also why they keep ending up back on our radar. Girl Group know how to make the message part of the pleasure instead of stopping the song dead to explain itself. The production stays sticky, the melodies stay immediate and the lyrical punch sneaks in after you are already moving.

Girl Group Bring the “SuperDrug” World to Life

Scroll through more imagery from the band’s “SuperDrug” visual world below before getting into the official video.

Images: Girl Group / “SuperDrug” official music video

Without further ado: get into the Girl Group groove. “SuperDrug” is catchy enough to feel effortless, pointed enough to keep rattling around after it ends, and exactly the kind of pop contradiction we love around here.

Watch Girl Group’s “SuperDrug” Official Music Video

Girl Group released the official “SuperDrug” video on January 23, 2026, alongside the single that later appeared on Little Sticky Pictures.

Sources: Girl Group; Dork; Apple Music.

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