Latest In Menswear & Model Watch

Louis Gabriel Nouchi Turns His Fashion Archive Into Desire at 080 Barcelona Fashion

Gabriel Ballesteros Gets Intimate in “Good Morning, Boy” Editorial

Supermodel Valentin Humbroich For Banana Republic FW26

AMI Paris Fall/Winter 2026: Karim Sadli Captures the Art of Effortless Cool

Menswear & Model Watch

It’s Not You It’s Me Media (INYIM) is where underground men’s fashion lives — raw, unfiltered, and unconcerned with trends. We spotlight real style over fast fashion, individuality over conformity.

INYIM Fashion curates authentic stories from the world of menswear — from editorial shoots and street style to our Fresh Faces series highlighting up-and-coming male models redefining beauty and presence on their own terms.

Whether it’s rebellious tailoring, avant-garde aesthetics, or the next icon in the making, INYIM is your front row seat to style that doesn’t follow — it leads.

Mads Mikkelsen wearing a brown Zegna Falcon jacket over a beige turtleneck against snow-covered mountains for the Fall/Winter 2026 campaign.

Mads Mikkelsen Struts Zegna’s Fall/Winter 2026 Falcon Jacket Campaign

Actor, sometimes model, Mads Mikkelsen takes center stage in Zegna's Fall/Winter 2026 campaign, showcasing the Falcon jacket amid breathtaking alpine scenery and refined Italian menswear.

Model Behavior

October 23, 2026

Supermodel David Trulik For John Varvatos’ FW26 Campaign

Model David Trulik wearing glasses, a textured gray blazer and layered scarf against a weathered wall in John Varvatos' Fall/Winter 2026 Wonderland campaign, photographed by Cara Johnson.

David Trulik Brings Smoky Rock-Star Swagger to John Varvatos’ Fall 2026 “Wonderland” Campaign

Supermodel David Trulik channels debonair, smoky vibrations for John Varvatos' Fall/Winter 2026 “Wonderland” campaign. Photographed by Cara Johnson, the striking editorial blends sharp tailoring, vintage-inspired textures, leather and rebellious rock-star attitude. Discover the collection's 1970s influences and explore the complete photographic gallery.

Menswear & Model Watch

October 23, 2026

Rubén Revell Is “Sex on Legs” in Silvia Guedes’ MMSCENE Editorial

Sexy, sensual and effortlessly captivating! Model Rubén Revell is serving “Sex on Legs” in a striking fashion editorial photographed by Silvia Guedes for MMSCENE Magazine. From shirtless portraits to sharp tailoring, the Lanzarote-raised model shows off his versatility while sharing his unexpected introduction to modeling, personal interests and future ambitions.

Menswear & Model Watch

October 23, 2026

Model Elliot Gareau wearing a white tank top and dark jeans while leaning against a large tree in a black-and-white photograph by Gui Keim for MMSCENE.

Elliot Gareau Holds Onto Summer in Gui Keim’s “Nothing Lasts All Summer” for MMSCENE

Dig out rising model Elliot Gareau in “Nothing Lasts All Summer,” a striking black-and-white editorial photographed by Gui Keim for MMSCENE Magazine. From relaxed summer styling to intimate outdoor portraits, Gareau brings a quietly confident presence to the series. Discover the Montreal model's unexpected beginnings and explore the complete photographic editorial.

Fresh-Faced Model

October 23, 2026

Justin Eric Martin For GANT’s FW26 Outerwear Edit

Model Justin Eric Martin wearing a brown shearling-lined leather jacket, striped sweater and loose blue jeans while riding a bicycle on a New York City street for GANT's Fall/Winter 2026 outerwear editorial.

Justin Eric Martin Makes GANT’s Fall 2026 Outerwear Look Effortlessly Uptown

Justin Eric Martin takes GANT's Fall/Winter 2026 outerwear for a stylish spin through New York City. From rugged leather jackets and sophisticated overcoats to relaxed everyday layering, the model brings effortless uptown appeal to a collection that makes classic menswear feel anything but ordinary.

Menswear & Model Watch

October 23, 2026

Male model wearing a dark workwear jacket and black trousers, posing beside a sculptural lamp in a black-and-white image from Taylor Stitch's North By Northwest Winter 2026 collection.

Taylor Stitch’s Winter 2026 Collection, “North By Northwest”

Taylor Stitch heads to Washington's San Juan Islands for North By Northwest, its Winter 2026 collection celebrating rugged American menswear. Heritage-inspired outerwear, sturdy layers, textured fabrics and relaxed everyday essentials bring a distinctly Pacific Northwest attitude to cold-weather dressing.

Menswear & Model Watch

October 23, 2026

Model seated in a rustic wood-paneled interior wearing layered vintage-inspired tailoring, wide-leg gray trousers and dark shoes from BAZISZT's Brocante Fall/Winter 2026 collection.

BAZISZT Turns Vintage Treasures Into Fashion Gold With Its “Brocante” Fall/Winter 2026 Collection

One person's forgotten treasure is another's fashion statement. BAZISZT explores the beauty of vintage finds with its Brocante Fall/Winter 2026 collection, bringing together nostalgic tailoring, intricate embroidery, layered textures and a wardrobe that feels discovered rather than manufactured.

Menswear & Model Watch

October 23, 2026

Model Amir Suarez In “Autumn Afternoon On The Bay”

Model Amir Suarez reclining on seaside rocks in a navy blazer and white sailor cap, with geese swimming behind him, photographed by Jose Mata for MMSCENE's Autumn Afternoon on the Bay editorial.

Amir Suarez Brings Nautical Seduction to MMSCENE’s “Autumn Afternoon on the Bay”

Ahoy, Amir Suarez! The Wilhelmina model brings seaside allure to MMSCENE's Autumn Afternoon on the Bay, a striking editorial photographed by Jose Mata and styled by Allison Lopez. Sailor-inspired styling, relaxed tailoring and intimate portraits make for a captivating fashion story.

Menswear & Model Watch

October 23, 2026

Siegenthaler Unveils “Axis Mundi” S/S27 Runway

Male runway model wearing a pale green striped wrap-front shirt and matching relaxed trousers from SIEGENTHALER's Axis Mundi Spring/Summer 2027 collection.

SIEGENTHALER Reinvents Modern Menswear With Its Striking “Axis Mundi” Spring/Summer 2027 Collection

SIEGENTHALER makes a striking statement for Spring/Summer 2027 with Axis Mundi. Designer Duc Siegenthaler explores modern menswear through fluid silhouettes, inventive tailoring, layered proportions and an understated yet distinctive runway presentation.