INYIM Editorial Profile
Anthony De La Cruz
Founder & Creative Director
Music, entertainment, fashion
Anthony De La Cruz is the founder and creative director of It’s Not You It’s Me Media, the independent publication he has helped shape since its launch in 2009. From the beginning, he has approached INYIM as more than a news site, building it as a constantly evolving creative space where music, entertainment, men’s fashion, photography, and visual storytelling can exist side by side.
Anthony guides the publication’s editorial direction and visual identity, with a sharp instinct for emerging talent, overlooked stories, distinctive imagery, and the moments that deserve more attention than the mainstream cycle gives them. His work reflects the spirit that has defined INYIM from the start: original, independent, curious, and driven by a genuine love of creativity in all its forms.
Latest Stories by Anthony De La Cruz
37,501 published stories
Shaq Hilariously Photobombs Woman’s Gym Workout and Claims He’s LeBron James
Nysh almost skipped the gym before Shaquille O’Neal unexpectedly danced into her workout recording and started a hilarious fake-name exchange.
Nicole Kidman and Zoë Saldaña Talk Multitasking While Filming Lioness Season 3
Nicole Kidman explains how she separates work from family life as Zoë Saldaña discusses Joe’s rising stakes and the close-knit Lioness cast.
CBS Sunday Morning Serves a Comfort Food Marathon We’ll Never Tire Of
From mac and cheese and pancakes to Southern diners and treasured family recipes, CBS Sunday Morning celebrates the foods that taste like home.
Present-Day Developments: Cat Owner Wrestles Python To Save Family Pet
A five-months-pregnant woman pulled a massive python away from her family cat Naruto in a dramatic rescue captured on video in Thailand.
Funny Queen Kerri Kenney Visits “I Think You’re Overthinking It With Chris Hardwick”
Forever funny queen Kerri Kenney-Silver sits down with Chris Hardwick as INYIM revisits her work across The State, Reno 911! and The Four…
Breaking News: Helicopters Fighting Greece Wildfires Crash Mid-Air
Two firefighting helicopters collided near Psatha, west of Athens, killing a Greek and Danish crew member while the second aircraft landed safely.
Come Thru Vocals Sunday: Kat Edmonson Sparkles, KATSEYE Goes Techno
Sunday swings from Kat Edmonson’s vintage-tinged “Sparkle and Shine” to KATSEYE turning “PINKY UP” into a full techno workout.
Come Thru Vocals Goes Full Die Antwoord With “HIPPIE” & “MISFIT”
Sunday’s Come Thru Vocals breaks the usual format with a Die Antwoord double feature, pairing the woozier “HIPPIE” with the darker, more confrontational…
Meet the Curly-Coated Horseys With the Animal Kingdom’s Woolliest Coats
Some horses grow waves, ringlets and thick winter curls instead of the familiar smooth coat. Meet the genetically fascinating curly-coated horseys.