Latest In Menswear & Model Watch

Jerónimo Borisenko Brings Fresh-Faced Heat

Smoldering Model Goes Full Theatrical in TIDEBORNE

Supermodel Elliott Reeder For Indonesian Magazine DaMan

Libertine Turns 25 With “Out of the Chaos and Into the Garden” at NYFW

Menswear & Model Watch

It’s Not You It’s Me Media (INYIM) is where underground men’s fashion lives — raw, unfiltered, and unconcerned with trends. We spotlight real style over fast fashion, individuality over conformity.

INYIM Fashion curates authentic stories from the world of menswear — from editorial shoots and street style to our Fresh Faces series highlighting up-and-coming male models redefining beauty and presence on their own terms.

Whether it’s rebellious tailoring, avant-garde aesthetics, or the next icon in the making, INYIM is your front row seat to style that doesn’t follow — it leads.

Ariana Grande in Swarovski’s Classica jewelry campaign

Ariana Grande Fronts Swarovski’s New Classica Jewelry Campaign

Ariana Grande brings polished glamour to Swarovski’s Classica campaign, a 29-piece jewelry collection built around sculptural, day-to-night elegance.

Model Behavior

September 2, 2026

Robert Pattinson for Jaeger-LeCoultre as the Maison’s new Global Ambassador

Uncover This Fresh Legacy Starring Robert Pattinson for Jaeger-LeCoultre

Uncover this fresh new legacy as Robert Pattinson joins Jaeger-LeCoultre as Global Ambassador, fronting a refined new chapter built around craftsmanship, cinema and serious watchmaking.

Menswear & Model Watch

September 2, 2026

Supermodel Jackson Roodman For Versace’s Autumn 2026

Jackson Roodman in a gray Versace cable-knit cardigan with leather trousers for Autumn 2026

Supermodel Jackson Roodman Fronts Versace’s Autumn 2026 Edit

Supermodel Jackson Roodman steps into Versace’s Autumn 2026 edit, wearing leather, corduroy, chunky knits and plenty of unmistakable Medusa hardware.

Menswear & Model Watch

September 2, 2026

Actor Ben Whishaw For ‘Replica Man’ Issue 16

Ben Whishaw for Replica Man Issue 16 photographed by Josh Hight

Actor Ben Whishaw Turns High-Fashion Supermodel for Replica Man Issue 16

Actor turned high-fashion supermodel Ben Whishaw steps into Replica Man Issue 16, photographed by Josh Hight and styled by Ganio entirely in Saint Laurent by Anthony Vaccarello.

Model Behavior

September 2, 2026

Fresh Faced Model Louis Spaargaren Stars in MMSCENE Style Stories

Rising fresh faced model Louis Spaargaren is shot by Emily Bloomer for MMSCENE Style Stories, with relaxed knitwear, denim and lightweight layers styled by Brandon Bolland.

Fresh-Faced Model

September 2, 2026

Fashion Videography: Burberry Winter 2026 Starring Romeo Beckham & FKA twig

Fashion Videography: Burberry Winter 2026 Stars Romeo Beckham & FKA twigs

London’s calling as Burberry’s Winter 2026 campaign brings Romeo Beckham, FKA twigs and thee city’s landmarks and lights together through Glen Luchford’s lens.

Menswear & Model Watch

September 2, 2026

Valentino Interferenze Fall Winter 2026-27 campaign at Centrale Montemartini in Rome

Valentino Unravels “Interferenze” Fall/Winter 2026–27 Campaign

There’s something magnetic sitting between precision and instinct in Valentino’s Interferenze Fall/Winter 2026–27 campaign, captured inside Rome’s Centrale Montemartini.

Menswear & Model Watch

September 2, 2026

Sadie Sink stars in Calvin Klein’s 2026 Feels the Fit denim campaign

Sadie Sink Gets Down To Willa Ford’s ‘I Wanna Be Bad’ For Calvin Klein Campaign

Sadie Sink brings Calvin Klein denim to life with Willa Ford’s “I Wanna Be Bad,” turning the brand’s stripped-back campaign into a full Y2K pop flashback.

Menswear & Model Watch

September 1, 2026

Look from SHOOP Spring Summer 2027 New Classic collection

SHOOP S/S 2027 “New Classic” Makes Staying Yourself the Sharpest Move

SHOOP’s Spring/Summer 2027 collection, New Classic, reframes timeless style around identity, movement and staying yourself while everything else speeds up.