YouTube Spills That One Billion Users Watch Podcast Content!

The streaming video platform on today disclosed that it now has one billion monthly active users, an astounding mark that makes it the largest podcast on the planet.

We have three words. Youre very welcome. Sure we dont make up the entire billion man and woman empire. However we sure watch enough amount of podcast on youtube while sharing tons of it on here. So as anyone with a brain knows. Each click makes a difference. Good or bad.

After the Google-owned company found itself into transforming into a poddy power player, with many hosts reineventing their shows to be video-first. We remember! We were there for all of it. Beginnging to succession. Later we’ll talk about other defeated like-minded platforms such as VEVO, Vimeo, TIDAL (what happened Jay & B?) etc.

Other podcast co.’s are leveraging YouTube to manifest themselves and business, like SiriusXM, and one of our preferred ones, Conan O’Brien Needs a Friend and SmartLess.

According to our sources, “YouTube has also leveraged its recommendation algorithm to drive new listeners and subscribers, a key priority for podcasters looking to grow their business.”

“Podcasts with video are more than just a trend, they meet audiences where they are on YouTube.” They stated in a online article.

“Users watched more than 400 million hours of podcast content on living room TV devices, suggesting that users are watching long-form podcasts in lieu of traditional TV news, talk show or interview programming.”