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Model Rubuen Bilan & Carroll Leon Keenan for Burberry winter 2025 Campaign.

Captured by the lens of Sam Rock, the Burberry Winter 2025 Campaign unfolds like a moody English novel…

Captured by the lens of Sam Rock, the Burberry Winter 2025 Campaign unfolds like a moody English novel.

Model Rubuen Bilan-Carroll and Carroll Leon Keenan are joined by British actor Rupert Everett, bringing intergenerational elegance and eccentricity to the frame. The shoot, part of Burberry’s “A Grand Escape” campaign, was staged at the historic Wolterton Hall in Norfolk, England—a setting that echoes the brand’s heritage while embracing modern rebellion2.

The visuals are stitched in tweed, velvet, and jacquard trench coats, with silhouettes that channel bohemian aristocracy and weather-worn luxury. Think velvet suits at breakfast and fisherman sweaters layered over check shirts—Burberry’s signatures reimagined with a twist.

Creative direction by Daniel Lee and styling that nods to William Morris craftsmanship make this campaign a standout in the season’s fashion narrative.

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