Designer Gosha Rubchinskiy has relaunched his brand, opening a new chapter for the label.
Thee Russian fashion designer, photographer, and filmmaker first established his streetwear brand ГОША РУБЧИНСКИЙ circa 2008.
His work is known for blending classic sportswear with high fashion.
Fresh music, bold entertainment, and men’s fashion—one tight email a week.
Rubchinskiy’s relaunch arrives after several years of collaboration with Comme des Garçons and his own skate-inspired projects. The new chapter is expected to spotlight youth culture with sharper tailoring, bold graphics, and a return to his signature post-Soviet aesthetic. Campaign imagery was shot in Moscow and Berlin, featuring emerging models and underground creatives. The relaunch also ties into a capsule collection dropping December 2025.
Scope out these hottie cute campaign stills!
For more on the brand visit ГОША РУБЧИНСКИЙ
