“After the pandemic, we started wondering about the idea of movement and how this could be counted. The concept of transformation, of change within the movement. The way people, nations and concepts move and transform during time. We tried to interpret this idea using layering of different materials and colors, exposing seams and finishes almost as some pieces were still in transformation. Contrast stitches and textures in the same piece and the use of transparency and opacity were also used to develop this idea. In pieces like the Ampere T-shirt, you can see the zigzag embroidery linking various points as if it was a trajectory between them. We rubberized seams by hand to create a wet look. In terms of color, We worked with earthy colors enhanced with pops of color. There is a sportswear feeling in the collection that also hints at movement.”
Home / Uncategories / INYIM Media Fashion Look Book: Brand Estelita Mendonça F/W 2023 Collection By João Octavio.
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