"The Brioni dedication to their craft and quality is inspirational, and I’ve always loved wearing their garments. It’s especially joyful to be working alongside Raff with a House rooted in Rome. I formed a special connection with that city during the shooting of The Young Pope, and it feels wonderfully comfortable and like a homecoming – Jude Law.
Sharing the frame with my father for Brioni is very exciting. Although we naturally both have different tastes and perspectives, we share a lot of the same passions too. One of those is that we both have a love for clothing and Brioni is something we agree on. – Raff Law
Jude Law is a great master of his art and Raff is a rising talent in the same universe. Both of them have a strong personal style and a natural complicity. This authenticity makes the Laws a perfect pairing to reflect Brioni’s modern vision of menswear, in which distinctions of age and personality are blurred by a shared passion for genuine craftmanship and elegance. All of us at Brioni are excited to be working alongside Jude and Raff – Mehdi Benabadji, CEO of Brioni
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