Poppy: Coach’s Answer to Clinique Happy

Cheryl Wischover@fashionista

It’s summer, so put away your serious fragrance and try out peppy Poppy. Poppy is the new fragrance from Coach, and it will launch July 1.

Much like the colorful and playful handbags and accessories that distinguish Poppy from the more classic Coach styles, the new Poppy fragrance is meant to be the fun little sister of Coach Signature.

We popped by Rescue Beauty Lounge this morning to smell it for ourselves. Poppy is a fruity floral, and the Coach exec describing the notes incorporated in the scent made us want an ice cream sundae. Candied rose petals, vanilla, “crème brĂ»lĂ©e accord,” and whipped marshmallow were all mentioned.

It’s definitely a sweet and fruity scent, and we’re predicting it may be the next generation’s answer to Clinique Happy.

Half of the fun of perfume is the bottle, and this one is girly and lighthearted. Clear glass showcases the light pink liquid inside, and it’s topped off with a red ribbon and red Coach logo. The packaging is done in the faux-graffiti that is popular in the Poppy line.

We say: Put on a sundress, spritz some Poppy, and meet us at the shore.

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